Digital Marketing / Marketing Intern

About Play Academy

Play Academy partners with residential communities to deliver sports, fitness, wellness, and lifestyle programming that enhances resident engagement and community life. Our team produces youth sports programs, camps, fitness classes, and community events that help residents stay active, connect with neighbors, and enjoy their community amenities.

Position Overview

Play Academy is seeking a Digital Marketing & Events Intern to support the promotion of community programs, activities, and events. This internship is ideal for students interested in digital marketing, event promotion, recreation management, or community engagement.

Interns will assist with creating promotional materials, managing digital outreach campaigns, and helping market programs across multiple residential communities.

Key Responsibilities

• Design promotional flyers and graphics for events, classes, and programs
• Assist with email marketing campaigns sent to community residents
• Help coordinate SMS/text marketing blasts promoting upcoming activities
• Support promotion of youth sports programs, camps, fitness classes, and lifestyle events
• Assist with basic social media content creation and promotional posts
• Help organize marketing calendars for multiple communities
• Track engagement and participation from marketing campaigns

Skills You’ll Develop

• Digital marketing campaign management
• Email and SMS marketing strategies
• Graphic design for promotional materials
• Event marketing and promotion
• Community engagement marketing

Marketing Tools You May Use

• Canva
• Email marketing platforms
• SMS/text marketing platforms
• Social media scheduling tools
• Basic marketing analytics

What You’ll Gain

• Hands-on experience in digital marketing and event promotion
• Experience marketing sports programs, camps, and community events
• Exposure to community-based marketing strategies
• The opportunity to build a portfolio of real marketing campaigns and promotional content used across multiple communities
• Mentorship and experience working with a growing lifestyle and recreation services company

Ideal Candidate

• Studying Marketing, Communications, Business, Hospitality, Sports Management, or a related field
• Comfortable using Canva or other design tools
• Strong written communication skills
• Organized and detail-oriented
• Interest in events, sports, fitness, or community programming